The Importance of Guided Accountability

Let’s be real: when you’re running a business, it’s easy to let “important” slide in favor of “urgent.” Allocations get skipped. You tell yourself you’ll get to it next week. Your profit account? You’ll catch up next month. But here’s the thing: Profit First only works when you actually work it. And that’s where guided […]

The Profit First App Version 2.0 is Here!

If you’re already using the Profit First App, you’re going to love this. And if you aren’t using it yet, now is the time. Version 2.0 of the Profit First App is officially live—and it’s better, smarter, and more intuitive than ever before. We’ve taken everything users told us about the first version and used […]

Profit First? Ew.

A couple of weeks ago, the following email landed in our support inbox: “WOW…PROFITS FIRST? Really? Not ‘PEOPLE FIRST’? Really doesn’t say much about the corporate culture there.” And that got me to thinking: It’s time to write a blog about this particular elephant in the room. Profit and corporate greed We’ve all heard the […]

Isn’t Profit First Overly Simplistic?

One of the most common objections accountants and bookkeepers have to Profit First is that it is overly simplistic. And that’s true…to a certain extent. You see, many accountants and bookkeepers think relying on your bank account balances to run your business is…well…lazy.  “What about planning?” “What about KPIs?” “What about in depth trend analysis […]

The Importance of Technology in Real Time Cash Management

Remember the days of road atlases and Mapquest printouts? Back in “the day,” they were good enough to get you where you were going…eventually. But these static guidance systems couldn’t give you real time traffic conditions. Your three hour trip could become a six hour ordeal, all because of a detour you had no way […]

Introducing: The Profit First App

A decade ago, Mike Michalowicz introduced the Profit First approach to make financial freedom a reality for small business owners. You see, like most entrepreneurs, Mike struggled to pay his bills each month EVEN THOUGH HE HAD A SUCCESSFUL BUSINESS. And paying himself? Forget about it. 87% of entrepreneurs are in this same boat. It’s […]